Make brand advocacy your most trusted marketing channel
Haiilo's brand advocacy platform makes sharing easy, on-brand, and measurable, so you can grow reach, demand, and trust without wasting budget or time.
Talk to sales
Turn employees into powerful brand advocates
Share where your teams already work
Make it easy for your employees to share company content and position them as industry experts.
- Easy-to-use mobile advocacy app
- Brand-aligned content types
- Content via email, in-app, Slack, MS Teams & more
- One-tap sharing across social channels
Seamless sharing, everywhere
From your web browser. From your phone. Even from your email or intranet. Enable your employees to share from all relevant channels and generate content for distribution.
- Easy to use mobile app
- Easily create appealing content types
- Involve all employees, no matter where they work
- Let your staff share knowledge and stories with others
Make sharing easy for everyone
Help everyone participate in employee advocacy – not just marketers.
Make it easy for employees to create and share content that already fits your brand.
Adoption that feels natural
Let employees see how well they stack up with their colleagues in driving traffic and engagement.
- Increase usage by making it fun
- Offer perks for the most active ambassadors
- Create leaderboards for more awareness
- Reward employees with different trophies
Why organizations like yours love Haiilo
Haiilo helped remove the social-sharing hesitation that once held Otis back.
By strengthening how we communicate and empowering our teams, we are unlocking a more agile, aligned, and high performing organization.
The response from our people internally was tremendous. I didn’t have to force anyone to join, they came to me asking for access. It became a situation where employees felt that they NEEDED access because of all the great content that they could find there.
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Brand Advocacy FAQs
Your questions, answered.
Brand advocacy is the sharing of company content by employees through their personal networks. It helps organizations reach more people, build greater trust, and increase brand visibility.
Brand advocacy posts often feel more authentic than content published through corporate channels. People tend to trust recommendations and personal insights more, which can lead to greater reach, engagement, and interaction.
The key is to keep the effort required as low as possible. With a brand advocacy platform, employees receive relevant content, pre-written posts, and simple approval workflows. This enables them to share content on their social networks with just a few clicks.
Important metrics include reach, impressions, engagement, clicks, and Earned Media Value (EMV). Brand advocacy software such as Haiilo makes these results visible and shows which content and posts generate the greatest impact.
Brand advocacy is suitable for organisations of all sizes that want to increase their reach, strengthen their employer brand, or build greater trust with customers and prospects. Marketing, HR, communications, and sales teams in particular can benefit from it.